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J. Scott Wilson
Sales Representative

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I’m often asked as a realtor whether staging is really worth it. Will it really help? The answer is a resounding YES! I think the idea scares some homeowners because they have a perception that it’s an all-or-nothing, costly and time consuming proposition.

Staging can be as minimal as re-arranging your existing furnishings or adding some new art work, to a complete make-over of every room in the house. Much of this depends on the property and your budget. The look you’re creating for prospective buyers is what’s important. Most buyers have difficulty envisioning a space on their own if it’s empty.  In most cases, sweat equity, organizational skills and some good ‘ole paint may be the best and most cost effective way to transform a bland room into a “wow” room, or neutralize a “unique” area which you might find appealing, but many won’t.

Making the wrong choices when staging, and deciding how to maximize your dollars, are the most frequent hurdles for sellers when trying to sell their property. Finding a realtor who has a background in staging can be an incredibly valuable resource when selling your home.  But don’t be fooled…most agents have little to no experience with staging homes and it may require that you hire a professional.  Either way, the investment will likely pay high dividends in the form of a quicker sale - at a higher price.

As a seller you may think, “I need all new cabinet doors in the kitchen before I sell” –costly renovations requiring design choices aren’t necessarily a wise re-sale choice. What if you put in those expensive modern glass cabinet doors you love and it turns out the majority of buyers don’t like them?  It’s always best to ask an objective professional who really understands what the buying public is looking for.  This will save you time and money in the long run and give your home the “curb appeal” that buyer’s are looking for.

And remember….. the money you spend on staging may be far less than the first reduction to your asking price if your home doesn’t sell in a timely manner. Why not get it right the first time!


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